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Topic 1

Customer experience is an increasingly important task for any business, especially in retail banking. New technology increases the avenues of engagement and customers are becoming more connected, more demanding and less forgiving.  

Topic 2

Banks need to place customer experience at the front and center of their operations to make sure their customers remain their customers, as well as to protect a reputation which can quickly become fragile, especially when exposed to online communities.  

Topic 3 

One of the best ways to do so is with SugarCRM software designed for banks with tools that are flexible and adaptable to the ever changing ecosystem.